Town of Taos
Cultural Crossroads of the West
Beauty beyond its lush slopes, the Town of Taos needed a campaign adept enough to boost tourism for the arts and culture that made it a ‘wonder of the west.’ Local museums and their collections were brought to life by digital and print placements throughout the west.
Relationship: June - October 2022
Services: Media, Social, PR
Our Process
Focusing on partnerships with out-of-state publications and local museums, we drew in markets from both on-and-offline channels during the summer and fall months. From placements in arts & leisure sections, to trip planners and newsletters, Town of Taos was featured in magazine spreads and digital placements throughout the west. Pulling from states like Colorado and Texas, Taos saw a dramatic difference in reach and increased tourism during the summer/fall months.
Uncovering Hidden Gems
Captured by visitors and local photographers alike, our social team diligently curated and spotlit local landscapes and businesses in the Town of Taos.
Crafting the perfect grid, each photograph is carefully selected to ensure that the feed not only looks good, but tells a story too.
A Taste of Taos: Media Mailer
‘The soul of the southwest’ needed a way to showcase its local flavor for prospective reporters. Not only did we design a mailer as personal and unique as the town, but curated specialty products that captured a sample of all that Taos has to offer. From coffee and tea, to sustainable haircare and honey, our boxes ventured far and wide to bring a fresh set of eyes to New Mexico.
